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Cloudgenietech

About the company

Cloudgenietech is an Indian corporation that provides business consulting, information technology, Salesforce services and cloud computing services.

Objectives

Having an online presence and restructuring information architecture to better connect their distinct audiences with gift card solutions relevant to their goals and requirements. Improve navigation, engagement in content, content easy to edit and update. Enhance ther experience to convey values, culture, and improve recruitment with a brand new careers section.

 

Requirements

  • Brand Positioning
  • Content Marketing
  • SEO & Analytics
  • Website Design
  • UX & Prototyping
  • Custom WordPress
  • Information Architecture
  • Mobile Accessibility
  • Content Strategy
  • Speed Optimization

PHASE 1

PROTOTYPING

When it comes to their website’s visitors, Cloudgenietech has several distinct audiences, each with their own goals and requirements. So, for the website redesign we applied the bulk of our focus to information architecture, creating a smooth user experience for each audience, and connecting each of them to relevant call to actions to the services based on their individual goals and requirements.

 

PHASE 2

STYLE CONCEPTS

From a style perspective, it was important to Cloudgenietech that we strike a balance between fun and dynamic and serious and professional. For this reason, we chose to apply a contrast to images and backgrounds, corporate-feeling was to light so we decide to make a stronger but formal filling using navy blue and orange palette. We also added some animation and effects that don’t distract the user from the important content but adds a dynamic vibe of the site. Finally, we included lots of iconographies that gives more importance to content.

 

Divi Builder

Plugin Integrations

Color Palette

Responsive Web

Wordpress

SEO & Analytics

css optimization

Adobe Creative

Iconography

PHASE 3

BRINGING IT ALL TOGETHER

We built a slick, mobile-first responsive website that emphasises Cloudgenietech long-standing position as Cloud Services Company. Each section is clearly defined, and the user-journey has been mapped and refined extensively resulting in a user-friendly and beautiful website that stands with them.

 Development Process

The product development process is articulated and broken down in many different ways, many of which often include the following phases/stages:

01

Fuzzy front-end

Set of activities employed before the more formal and well-defined requirements specification is completed. 

Requirements speak to what the product should do or have, at varying degrees of specificity, in order to meet the perceived market or business need.

02

Product design

Product design is the development of both the high-level and detailed-level design of the product: which turns in wireframing the requirements into a particular product (UI&UX).

Composing the 2 parts of the Apps or web, the engineering design process,  and the aesthetic aspects of design.

03

Product implementation

It refers to stages of detailed engineering development and design (Agile Development Process), as well as test process that may be used to validate that the prototype actually meets all design specifications that were established.

04

Your Product Ready

During product development, companies need to determine their product's readiness for release. This process takes place after you have spent time learning your market's problems, building a solution and testing the product, it's time to determine whether that product is ready for release.

You have an idea. We know how to turn it into a reality. So let’s talk.

We’re a specialist team of UI & UX developers helping companies with regular user testing and solutions architecture. Know more about Surmountsoft